New Publication: Unmasking Deepfakes

Legal, Regulatory and Ethical Considerations

As synthetic media like deepfakes grow more sophisticated and accessible, they increasingly blur the lines between reality and illusion, creating far-reaching implications for truth, trust, and legality in our digital landscape. This technology-capable of generating hyper-realistic images, voices, and even complete video fabrications-has rapidly evolved from a novelty to a force with the potential to reshape industries and impact public discourse. However, deepfakes are a double-edged sword: they offer transformative use cases in fields such as entertainment, education, and personalized digital experiences, but they also introduce risks of misinformation, manipulation, and privacy infringement. Our latest research paper delves deeply into this complex landscape, analyzing both the positive applications and harmful misuses of deepfake technology. From their role in enhancing creativity and innovation to their unsettling capacity for deception and harm, we examine the profound ethical and legal challenges posed by deepfakes.

Alternatively, we invite you to watch this short special video on deepfakes.

Please click here to access our paper.

Regards,

Rhythm Vijayvargiya, Purushotham Kittane and Vaibhav Parikh

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